Tuesday, January 29, 2008

Deep Joy or Budget Blues?

With unseasonal sunny weather throughout the last few weeks we could be forgiven in thinking spring is in the air. After spending on gas heaters and blankets in December in anticipation of the big chill its nice to be able to bask on the terrace to top up my paleface. My feeling is we should make the most of it as probably in February we will be suitably drenched by the winter rains.

In town for a flying visit at the moment is good friend Doug the photographer and journalist who is here on assignment for a well known magazine and journal. I cant really go into detail about the story as it would let the proverbial cat out of the bag and spoil the element of surprise. Suffice to say its a very interesting and positive take on tourism in the general region. So thats frustrating as I would love to spill the beans, as those that know me know I hate to keep a secret for too long.

The general topic of conversation around my neck of the Medina is less about renovation updates now as most of the immediate circle are coming to the end of that aspect of the project, but generally what is happening with the flights from London. Several friends are having difficulty getting to Fes without a hop, skip and a jump around Europe. For the guest house owners also they are trying to think back on this time last year to compare notes on tourism and bookings. Undoubtably over the past year or so the budget airlines have had a dramatic effect on the influx of visitors to Fes. This has resulted in shoals of prospective riad renegades and dar desperados anxious to get their mitts and money into an historic medina house.

Now of course lest we forget there have been many foresighted individuals who as long ago as 10 years were realising the future potential here and investing. I can think of several nearby owners who have literally put their heart and soul as well as probably millions of dirhams into their personal idyllic retreat. My point is they did not need the requirement of a Wizzair Budget Bucket Seat to decide to relocate or return to Fes. It was a call, a duty, a love or blind faith call it what you will, they just did it. I actually do not know in what category I would put myself but I know I seemed to have no choice in the matter, the house chose me and it was I feel a duty of sorts to renovate it to the required standard.

For some people it was a case of lets buy a few and sit on them and see how the market progresses, and thats all well and good and they are probably a lot shrewder and canny businessmen than I. For some bravehearts though it has been or still is a labour of love that can at various points shred your nerves, make you weep in frustration and continuously check the bank balance to see if all the noughts are in the right place. Ahhhh but when you have finished, Deep Joy and a true sense of achievement makes up for all those horrid hurdles, trust me.

And then what? Well for every individual here it is a different story whether you are Cafe Clock Mike or Classy Kleo, along the way your dream and your focus changes as Fes and the project changes shape. We all have to adapt and I for one have no idea where the rocky road leads. So if the flights for instance make it trickier to get here well we are only back in the spot we were a year ago when said investors were well into their projects. What we WILL see is the return of the discerning buyer who is captivated and charmed as we all were with Fes and is prepared to take up the challenge of buying and renovating on top of getting that pesky connecting flight.

The upsurge in European flight connections could ensure that other nationalities now take up this unique challenge ensuring a multicultural mash-up instead of one heavily weighted, or so it seemed at one point, towards the Budget Brits. We Shall See, Wont We.

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